baby holding mom's hands laying on back smiling

Babies have a fragile skin barrier

and it’s the skin barrier that protects babies from toxins and water loss. Harsh cleansers and bath products can alter the moisture level and pH of baby’s skin and therefore compromise the skin barrier.

Since infants retain and lose water through their skin at a faster rate than adults (this is known as transepidermal water loss, or TEWL), maintaining the skin barrier is a significant step toward keeping baby well hydrated. Harsh cleansers can also cause dryness and irritation, and can harm the skin’s acid mantle, which plays a role in supporting the skin barrier by promoting normal skin shedding (desquamation) and a balanced microbiome (the diverse, harmless or beneficial microorganisms that colonize the skin surface).

Still, a cleanser is needed to emulsify the oil, dirt and microorganisms on the skin surface so that they can easily be removed by water. Newborn skin needs a gentle cleanser that does not cause moisture loss or influence the skin’s pH. *

With the science of baby’s skin in mind, we developed our 3-in-1 Baby Bath Gel.

The 3-in-1 Baby Bath Gel is a massage gel + gentle cleanser + moisturizer in one. It contains oils rich in vitamin E, omega 3 and omega 6, which are known to not just maintain but improve baby’s natural skin barrier. **

After the oil-based gel is massaged onto baby’s skin, some of the nourishing oils absorb into the skin, and the gel left on the surface of baby’s skin transforms into a milk in the bath water. Sitting or lying in the warm, milky water further facilitates the absorption of oils into baby’s skin, leaving it soft and moisturized. The milk is easily rinsed off, removing dead skin cells, excess sebum, dirt and unwanted microorganisms and leaving little to no product on the surface of baby’s skin. Since the 3-in-1 Baby Bath Gel contains only natural ingredients, no harsh chemicals and no water, it does not influence the pH of baby’s skin, leaving it free to breathe, change and develop as nature intended.

dollop of product in a white square dish
star illustration pattern background

experience the science

Shop our signature 3-in-1 Baby Bath Gel

shop now

Start creating a smooth bedtime experience now!

sign up for our newsletter and receive our free guide to making bedtime fun for baby AND you.

sign up to receive our newsletters every fortNIGHT

animation of mom & baby sloth laying on the ground breathing slowly, touching noses.

You will also get a free guide to making bedtime fun for baby and you NOW!